When Mike approached me with the service offered by Full Moon, I thought “who reads magazines anymore?”, joking aside, the marketing surrounding their service reached further than we could’ve expected. Once our first edition was launched, boy, did people eat that up. Within a week of redemptions, we began to expect to serve those subscribed to their services at a rate comparable to the rate our own marketing could reach. Not to mention the whole process to set it up was smooth and exactly as I described I would like it to look like. The deals are creative and extremely centered around a message for the company in the form of a bargain for the customer, while driving baseline sales for us.

 

Overall, our experience was streamlined and massively beneficial in creating sales during our slow periods, and that is exactly what Mike promised he would do! Thanks, Full Moon!

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James Rule

Krispy Kreme Mishawaka

General Manager

574-271-9099